La Voz de Aztlan, May 13 1983

Item

La Voz de Aztlan, May 13 1983

Title

La Voz de Aztlan, May 13 1983

Creator

Associated Students of Fresno State

Relation

La Voz de Aztlan (Daily Collegian, California State University, Fresno)

Coverage

Fresno, California

Date

5/13/1983

Format

PDF

Identifier

SCUA_lvda_00152

extracted text

INSIDE:
Budweiser offers support to
Chicanos/see story page 7

CSU, Fresno

Gilbert Mosqueda appointed
KFSR station managerI
see story page 7 .

Vo de · -A zt
FRIDAY

Daniel Valdez and his band, Brothe,:hood, kicked off the Cinco de Mayo
celebration in the Festiual of Sound concert. For further photos on Semana de La
Raza, see pages 4 and 5.

May 13, 1983

page2

La Vaz de Aztfan

Friday, May 13, 1983

EDITORIALS
La Voz needs you
Many times throughout the semester various organizations and groups seek assistance from the student body
for rallies, activities and assortedfunctions. The provided
support usually ensures that the event is successful and
that the groups efforts were well received. Well, I extend
an invitation to all interested students and/acuity to take
an active part in supporting La Voz de Aztlan for the
1983-84 academic year.
In the past, our staff has been limited to a few, hardworking and committed individuals, but with a diverse
population as CSUF, more participation is both practical
and essential. ·
Print media is an efficient tool that ought to be utilized
to a greater degree on campus.
This semester the Associated Students allocated La
Voz eight paid positions; however, only four were us_ed.
The AS proved they were not relunctant to provide as

much money next semester with the Fall '83 Daily Collegian budget cuts, which include La Voz and Uhuru. But
there are alternative ways to participate with La Voz.
Students can receive credit through La Raza Studies
for reportir,g, typesetting, or production work completed
with La Voz. Faculty can also contribute significant
material to be published, and letters or comments are
appreciated.
Like most activities on campus, its important that we
work together and make a contribution. We have an
outlet on campus for gaining useful journalism experience and expressing our ideas, but often our 'thoughts,
expressions, and abilities aren ,t released. Allow La Voz
to be that outlet.
Larry Banales, Editor
La Voz de Aztlan

I

Criticism Questioned
!n a May 5 editorial entitled" President-elect adopts no
As a minority journaitsi /feel it necessary to respond to
comment policy,,, Mr. Graham claims that Andrea Hedgtwo recent editorials by the Associate Editor of the Daily
leys refusal to be interviewed ispart-ofa vendetta agafrzst
Collegian. Jim Graham took it upon himself to attack
the Daily Collegian because oftheir poor coverage ofher
first minority papers and their staffs then Andrea Hedgvictory in the AS elections. Hedgley said she refused
ley, the first black AS president at CSUF.
interviewswith the media so she could ''play student.,,
In the April 22 editorial entitled" Charges ofracism are
potentially dangerous,,, Mr. Graham, seemingly the selfHedgley refused interviews with all media, not only the
Daily Collegian. Hedgley has a legitimate right to conproclaimed expert on libel law and journalism ethics,
centrate on her studies. She's not AS president until next
implied several things concerning all minority papers and
their staffs: "J) the "people,, working on the minority" year, remember? Heaven/orb id that Hedgley should give
papers are not journalists and, there/ore, not versed in
her studies priority over the Daily Collegian! Mr. Gralibel law. 2) these people are ignorant of the law. 3) these
ham, being a responsible and professional journalist,
people's attitude suffers from lack of responsibility and
don't you think you have your priorities mixed-up?
professionalism.
I hesitate to connect the two editorials; but since I am a
La Voz, the bi-weekly campus paper operated by Chi- ,,- minority journalist(ignorant of the law an<! unprofessiocan.os, has a ·staff with 80 percent journalism majors. I
nal)/ will. Mr. Graham, it seems you are the one on a
believe that means we can call ourselves journalists, don ,t · vendetta.I don,t believe its a coincidence that both your
you? Even if the staff were non-journalism majors it
editorials not only dealt with minorities, but did so in a
doesn't fol/ow, as you imply, that there would be ignornegative manner. This wouldn't bother me so much ifyou
. ance ofthe law. It also doesn't follow-that journalists, like
didn't exhibit the characteristics of someone ignorant of
yourself, would be versed in libel law(note the many libel
other nationalities and cultures. Be/ore you attack minorsuits throuKhout the country).
ities, why don ,t you take some courses in La Raza Studies
Finally, Mr. Graham implies that minority journalists
or Ethnic Studies or Black Studies? Aren't you curious·
suffer from an "attitude problem.,, I never tho·ught I
where "these people" came from, what they are, what
would see the attitude problem being linked to minorities
they 're like? I encourage you to broaden your horizons
at a University;but I underestimated S(!me peoples
Mr. Graham, this will enable you to become a more
reliance on stereotypes and narrow-..mindedness. Let it be
responsible and professional journalist-. in the truest
understood, once and/or all, that minorities do not have
sense of the meaning.
an inherent attitude problem and are as responsible and
Anthony M4.rquez,
I pro/es~ional .as anybody.else(journalists included).
La Voz Reporter

El Dia ·oeJ N i n o - - - - - - - - For the past five years the citizens of
the city of Fresno have made it possible to
present El Dia Del Nino Festival.
The 1983 Dia Del Nino Committee
would like you to participate in whatever
capacity you feel could best benefit the
success of this year's event to be held on
Saturday, June 25th· at Holmes Playground, located at First and Tulare
Streets.

At last year's festival over 2400 children
attended, and it was through the efforts of
the community that the event was such a
success.
We hope to provide a diverse and
colorful event that will result in providing
an enjoyable festival for all the attending
children and parents of Fresno. Your
contributions would be greatly appredated; let your good will and conscious-be

your guiding light.
.
This day is set aside especially for children and nowadays there really isn't any•
wh;re children can attend and enjoy
themselves for free. So your contributions would go to a very worthy cause.
Please feel free to come to the meetings
every Monday at 6:30 p.m. at 2240 E. Clay
Ave.
For more information call any of the

following persons: Rosemary or Ed Mor·
risonat264-6506/237-6193, Peggy Loya at
486-5174, Jewel Williams at 266-7922,
Eleanor Aguilar at 237-3848, or Hope
Arroyo at 237-3848.
Thank you in advance for your help.
Sincerely yours,
El Dia Del Nino Committee

Friday, May 13, 1983

- Page3

La Voz de Aztlan

Chicanas focus of panel presentation
By. 8oM,
- yD-.a..:.:______,.
__.~
The rise of women has become increas
-ingly evidept. Today women have
assumed leadership positions in politics,
medicine, business and education. And it
is no different for Chicana women. A
panel presentation on "Chicana Women
Today: Challenges and Opportunities"
gave evidence : to that fact.
The panel. consisted of Theresa
Speake, Executive Vice-President,
National Economic Development Agency,
San Joaquin Valley, Inc.; Margaret
Medellin, Mayor of Madera; Dr. Kathy
Flores, M.D., Valley Medical Center; and
Angela Cisneros, National President,
Comision Femenil Nacional.
Theresa Speake told the audience, of Speakers presenting their topics,from L to R: Angela Cisneros, Dr. Kathy Flores,
Margaret Medellin, and Theresa Speake.
about 150, that recent statistics show
that for every dollar made, Anglo women
Part of the reason women are limited in is a lack of women in the construction
get 59 cents, Black women get 54 cents getting loans is because there"is no longer industry, then maybe that is what we
and Chicana women get 49 cents. Speake the special Mini-Loan Program which was ought to be looking at. There are goals
also gave statistics for the number of aimed primarily towards women. Speake within all state and federally funded
businesses owned by womem. "The num- addressed the issue of special programs. projects that require that there be ar.
ber of women owned businesses is 7.1 ''I'm here to tell you that special programs effort made to utilize women and minority
percent, total. The number of minority work and that we really need them to help businesses in the use of these dollars. If
owned businesses are 5. 7 percent us get over the hump. Once we're there there is in area where they are seeking
so we're talking about 12 to 13 percent and we're assimilated, we don't need the people to be in business, thats the area
control yet we're larger in numbers," special programs; it's like the EOP you want to look at going into."
Speake stressed, "We need to get involved program, it's like Affirmative Action. All
Margaret I Medellin, Mayor of Madera,
to have greater control and direction in these programs which are considered began working for the county of Madera
business, we have the numbers."
controversial, are necessary for us to get ( t h ~
D e p ·a - r t m e n t
F uncling for women going into business us into the mainstream. Once we're in of Education) 27 years ago as a typist-clerk.
is limited. For the first six months there then we can stay in there, all we Today, she is in charge of the Media Services
of 1983, 16 percent of the Direct Loans want is our foot in the door." Speake for the county of Madera.
Program's loans went to women, as stressed that we need to encourage the
Medellin said that she began to feel a void
opposed to 46 percent which went to Small Business Administration not to do in her life at age 40. She wanted to do
women last year. "The Direct Loan away with -the special something more that would be
Program is basically geared as a lender of programs for minorities and women. "We remembered after she was gone, "besides
last resort. That tells us something, that really do need them."
making tacos after Little League practells us that as women the lending communIn terms of what field women should tice."
ity is not viewing us as equal to other
Medellin filled that void by becoming
qo into Speake advises, "What do
people who are applying for loans," said
you do if you find a void? You fill it. If there active in a political committee. That committee
Speake.

in turn nominated her to run for office
and she won. She became the very first
minority, the very first women to . be
elected to office in the city of Madera,
population 23,000. She won by eight votes.
"I think I lost 20 pounds waiting for the
results."
"The elections opened my
eyes,"
Medellin
said, "and made me realize that we all can
do more than we thi~k we can." The
election was just "the easy street" for
Medellin. Ther real struggle took place
afterwards when she took office and had
to face the five Anglo city councilmen. "I
had to prove to them that I was competent."
Medellin began to face the realities of
being a Chicano in public office. "I started
my first year on the council with the
misconception that I wanted to be everything to everybody in the community,"
Medellin added, "I decided I should be a
very respectable, well mannered women.
I represented every women in the community, every minority, every Mexican-American

cor:tinued on page 8

· Padilla. 'tears down the ·myths'

Chicano '1flSf3"arch Revealed
known as Angel Dust), inhalants and
marijuana". Padilla noted that substance
abuse may reli~ve stress from teachers
and school.
The researcher said the lower self concept problem may be hindered by educators providing role models to the children
to show them that achievement is
possible.

'I want to tear .down the
myths'

The future ~f young Chicano students
does not look too bright, according to a
University of California at Los Angeles
mental health researcher.
Dr. Amado Padilla, director of the
Spanish Speakins Mental Health
Research at UCLA and the National Center for Bilingual research, told a crowd in
the College Union that research reveals
children develop neagative self concepts
as early as the third grade.
Padilla pointed to experiments in which
youngsters were asked to choose from
photographs of Black, white and Chicano
males. The children chose the non-Mexican male, when asked who was the better

speller or reader. They also selected the
non-Chicano when questioned about
who could become a doctor. When asked
who could be a janitor they chose the
Chicano. However, when asked about
physical attributes--who could run the fastest,
throw the ball the farthest, etc.--they
picked the Chicano.
The lower self concept trend; Padilla
said, is marked by the sixth grade and
begins in the third and leads to problems
with education. He cited the high school
drop out rate for Chicanos as 25 to 40
percent, in addition to lower grades. Teenagers physical health may also be in
jeopardy.
-- Padilla said the lower self concept
increases the "use of PCP (popularly

There are some differences with accul_turation among Chicano families.
Padilla noted that although Chicano
parents work extensively with their children in the home teaching them cognitive
skills, prior to beginning school, they do
not appear capable of starting elementary
instruction. He said the reason for this
may be the school's teaching styles,
teachers or other factors.
Chicanos also have a closer family
structure than other races, Padilla said.
Chicanos possess a stronger emotional
support system with the family, but which
can also cause pressure as well. They
prefer, for example, to seek help from a
family memqer rather than- non-family
when they have a drinking problem, need
marriage counseling or a babysitter; however, when conflicts arise ·
between a couple and then· is resolved,
the couple's families may ,remain angry
and upset with them.
Chicanas are psychologically better
prepared for a problem when their mothers are present or if they are mothers, said
Padilla. But Padilla stated he has not discovered mens' emotional stress release
system.
Women desire about four kids, but
prefer to spread them out over several
years, Padilla said. Control in spacing is a
high issue among Chicanas, he noted.
Parents believe spacing is important to
ensure that children receive adequate

attention and care. "Children are highly
valued",· Padilla commented. But the
larger family also causes more psychological stress, he said.
·

Padilla said inter-ethnic marriage is on
the upswing. Rates are increasing on a
.large scale in relation to the individual's
education; the more education, the more
likely he will marry out of the race. In
those types of marriages, he said, the culture educator is usually the mother. She
informs the children about important
Mexican holidays and festivities, Padilla
said. The father, in spite of marrying out
of the race, is still loyal in his friendships
and identifying with Raza.
In an interview, Padilla said his research
team's goals were to "look at Chicanos as
they are and create research to find
something empirical, opposed to the stereotypes" that are portrayed by the media
and believed by many people. "Most of
the literature on Chicanos is unsatisfying", Padilla said.
. "I want to tear down the myths", Padilla
commented, "and (the research) is helping to do that".
-Although we as Chicanos are a diverse
group and differ as individuals and s;emmunities, we are about the same as any
othe group of people, Padilla said.

'We should be committed
as Chicanos to learn as
much about ourselves as
possible~
"Our research is not going to make
everybody happy but we'll continue working", Padilla said, "whenever I get a
chance (to do research) I will do that".
In speaking on bilingual education,
Padilla said it is not fair for children whose
first language is Spanish to be educated in
any other language. The Spanish instruccont{nued on page 8

La Voz de Aztlan

.Friday, May 13, 1983

Page4

Cinco ·de Mayo
Semana de La Raza ·1983

f

Hundreds of children from around the San Joaquin Valley visited campus for the
f f!stivities.
·

ii

I

Many children participated in traditional Indian dances.

La Voz de Aztlan

Friday, May 13, 198$

Los Folkloristas from Mexico City used various instruments to play music from

around the world.

page5

Page6

La Voz de Aztlan

Fridav, May 13, 1983

Record Revie111:
By Gilbert Mosqueda

·

·

Santana's 'Havana Moon'

Songs such as "Who Do You Love" (a
"Havana Moon" is title of the latest
classic
Blues song that has been done
album by Carlos Santana. It's not a group
(Santana) effort, nor is it a spiritual (Deva- over and over), "Mudbone" (an original
dip Carlos Santana) endeavor. It is an LP composition dedicated to one of Caries's
idles, John Lee Hooker) and "One With
of fun and good music for Carlos.
Much of the sound goes back to his You" have such a strong Blues influence,
early days, when Santana was known as it's difficult to believe Carlos's flexibility.
But a true Santana admirer has grow acustorn
the Santana Blues Band. Blues has
to
musical suprises from Carlos.
always been a favorite of Carlos (1982 at
Also included on "Havana Moon"are the
the Berkely Greek Theatre Carlos
brought Ronnie Montrose, another great Santana Percussion Section (Raul Rekow,
guitarist, and jammed on three Blues Orestes Vilato and Armando Peraza), who
numbers) and when he plays there is add the Latin sound that is common on a
Santana album. Greg Walker,who I feel
always the Blues influence, but it's not
really noticed. "Havana Moon" gives Car- has been Santana's best vocalist out of all
los the opportunity to play Blues along 'the bands Carlos has put together over
the years, sings on two of the tracks,
side some very talented musicians.
The apperance of Booker T. Jones and "Watch Your Step", a remake that Carlos
says, "brings back memories of my youth
The Fabulous Thunderbirds no doubt
proves that. Santana has admired the T- in Tijuana", and "Daughter of the Night."
Birds for some time. Based in Austin, The latter song has much the same sound
Texas, the T-Birds (Jimmy Vaughn-Guitar as another Santana song, "Black Magic
Women" (especially the version on the
Barry Becket-keyboards, Kim WilsonHarmonica, Keith Ferguson-Bass and Fran "Moonflower" LP), but as I mentioned
Christina-Drums) specialize in the R & Walker's vocals has that soulfuJ feel that
B/Rockabilly sound that is popul~r works so well with the music of Santana.
The big suprises on "Havana Moon"
amongst college radio stations. Along
with Booker T. on the vocals and keyboards are the apperances of Willie Nelson
(that's right-Willie!) and Jose Santana
there is a deep Blues/Rock sound that
has~n't been heard from Santana in years. (Carlos's father). Santana has mentioned

in the past about recording with his
father, a traditional Mexican musician.
"Vereda T ropical"is a beautiful ballad that
you can appreciate for as long as you
enjoy the "Music of the Motherland".
Another plus with "Vereda Tropical"
is the fact that the lyrics are on the
innersleeve of the record, something that is
hard to find on the average Mariachi
record.
Now, Willie and Carlos-a wild combo,
or are they? The sound of a scratchy
Country singer and a piercing Rock guitarist mix together for a song that has a
tendency to grow on you after a while. If
any song-could bring Santana a Top Ten
single from this album, "They All Went To
Mexico"is the most logical pick. If Michael
Jackson and Eddie Van Halen can combine for a "so-called" hit, the talents of
Carlos and Willie shoutd be number one
without a doubt.
The title track has a Latin/Reggae
sound, much like "Body Surfing" on the
"Shango" LP. A remake of Chuck Berry's
classic, "Havana Moon" is something you
never grow tired of hearing.
So, what lies ahead for Santana fans is
anybodys guess. But, for right now, "Havana
Moon" is a great album ; it has a sound

that is fun to listen to. I strongly recommend this LP, not just because it's a Santana record or because it's a Raza release,
but because it's a album of Caries's true
desires-QUALITY MUSIC! This
album was done from Santana's
perspective, not CBS's or Sri Chimmony's.
Do yourself a favor and check out "Havana
Moon" and enjoy the sound of one of
todays best musicians. You'll only be
hurting yourself if you don't.

- - - - - - - - - ---3,,,,,,~~- - - -

Grape Crushers
Victorious in

The first Chicano Vintage Days team. Outstanding Grape Crusher Sally Acosta
took a second place in the wrist wrestling competition.
The team c;r/so won first place for their t-shirt design.

The women were victors in the first round of the tug-owar.

Vintage·
Days
1983
!

Gabriel M_ontauo 'takes a diue for the Grape Crushers.

FridaY, May 13, 1983

La Voz de Aztlan

Mosqueda to head KFSR
IY _-Allthoay Maret.-·
KFSR has earned the right to call
themselves a progressive radio station-they selected a Chicano to be their station
manager.

According to Mosqueda, KFSR is in
competition with other Fresno radio stations in terms of listenership. "Before
October we were a carrier current. We
used to broadcast on a phone .line. The
only ones who could hear us were the
ones who were hooked up to us directly.
Now we reach a larger audience", said
Mosqueda. "I guess you could say we're
in the real world", he added.

"I feel good. I'm glad I got the appointment, not only because I'm Chicano, but
also because it'll show other people on
campus that they also can try for these
positions," said Mosqueda in a recent
interview.
Gilbert Mosqueda, a senior radio-televi- ·
sion major, was appointed by a policy
board which includes students, CSUF
professors and local media professionals.
Mosqueda's new job is ~cheduled to begin
July 1st. He is currently public affairs
director for KFSR.
KFSR, CSUF's student-operated radio
station, has been on the air since
October. 1ts 257 watt transmitter can be
heard throughout most of Fresno· and
Clovis. KFSR plays primarily new wave,
punk and jazz music, but they also play
bluegr~?s, rhythm and blues and reggae.
In add1tion, they provide Latino music on
Saturday mornings in a program entitled
"Saber de la Gente".
Mosqueda's duties as station manager
will include overseeing the normal operation of KFSR. "The station manager is
responsible for the overall coordination of
the station", he said. Mosqueda will also
be responsible for programming. "I don't
specifically program what airs, but I will
have a say as to what programs are peing
developed to air", he said.

Mosqueda believes one reason the station is so popular is that they offer progressive music. "We try to bring a new
sound to Fres110", he said. Another reason, according to Mosqueda, is that
Fresno stations wait to see if a song is
going to be a hit or not. "We don't wait
around", he said. "KFSR plays songs
because we like them or other peopJe do",
he added.
Mosqueda admitted that the music
KFSR- plays sometimes goes against his
personal taste. "A lot of the time the
music we play is, I think, not any good, but
our objective is to be a progressive station, so we play it", he said. "Many times
the music is ahead of its time", Mosqueda
said.
KFSR also provides services to the
campus and community through free
public service announcements. They
highlight campus groups with its PSA's
and news. "This gives the community
information on what's happening on
campus. They get the idea that all students do is party, but there's a lot more", said
Mosqueda.

Anheuser-Busch
to provide.support
In these times of economic difficulty at
CSUF, many organizations--especially
minorities, which don't shine too bright in
the eyes of some senators--are having a
hard time acquiring money from the Associated Student Senate. But if a new proposal by the Anheuser-Busch company of
Fresno is accepted, groups may not have
to worry about money any longer.
Arturo G. Flores, area marketing manager for Anheuser-Busch, met with representatives from several organizations to
discuss the possibility of sponsoring an
annual fund raiser in which all the clubs
involved would divide the total gross
funds among themselves.
·
The proposal was met with enthusiam
by those attending and additional
meetings were planned until representatives reported to other organizations
for feedback.

According to Flores, "Supporting
higher education is paramount with our
corporation. It is essential that AnheuserBusch continue to have a proactive role
to serve the community, rather than a
reactive."
·- "In east Los Angeles, for example",
Flores said, "we (had) an event for Cinco ·
de Mayo. We have Brown Sound Productions which provides bands such as El
Chicano, Malo and Tower of Power for a
series of concerts. That's just one of the
things that is possible to do", he said in a
telephone interview.

.

One reason Anheuser-Busch took an
interest in promoting fund raisers for
universities is because many organizations were requesting money from the
company, so representatives proposed
an annual event that would eventually
make the group self-sufficient and
prevent them from making requests for
money from already tight school budgets.

"Our primary purpose", said Alex Contreas, public relations manager for
Donaghy sales of Fresno which handles
Anheuser-Busch products, "is to show
support for the Hispanic community. We
try to support as many Mexican organizations as possible.-(The Hispanic community) is an an area that demands attention."
Representatives from Trabajadores de
La Raza, Las Adelitas, Chicano Business
Student Association, Mexican-American
Students in Technology,Chicano Health
Organization and MEChA met with-Manuel Olgin, chief organizer for the
event, to discuss the proposal. The clubs
expressed an interest and stated they
would make a report at their respective
meetings, and then report back at a group
meeting to be held on Wednesday, May
11, in the Learning Assistance Center at
12:00 noon.
"In light of the senate happenings", said
Olgin, "it's a good thing to consider".
Among the proposed events were a raffle
in which, for example, if 1,000 tickets
were sold at 10 dollars a piece, the winner
would receive $5,000 and the organizations would split $.5J)OO, a summer concert,
or a celebration for the 16th of September. Further discussions were tabled until
the next meeting.
Olgin also stated CSUF may start a
fund raising trend. "Other companies
may notice Bud's efforts and realize a
need to make donations" for promotion
purposes, he said.
Olgin stated Anheuser-Busch would
cover all expenses, including promotion
and advertising, in addition to providing
beginning "seed money" funds for other
·· costs. All proceeds would be divided
among the organizations participating, he
said.
· Manuel Aguiniga, representative for
Mex-Tech, said, "I think there needs to be
a lot of organization with all groups. We
have our own goals, whether they be
social or political, but we need unity, not
conflict".
·
continued on page 8

Another service KFSR provides is public affairs programs. Some of the weet--Jy
programs include "Facing Latin America", dealing_with t?e c~rren~ sJt:uation in
El Salvador, m conJunct1on with the Latin
American Support Committee,
"Women's Forum", focusing on various
topics of special concern to women
and "Learn About", which attempts t~
bring something new or unknown to the
public attention and is presented in a
magazine format.

Mosqueda said he wants KFSR to
acquire a reputation of being accessible to
everyone. "We're always open to new
ideas. As a student station we want the
students' suggestions", he said. Mosqueda encouraged students to call or come
by the KFSR office located in Speech Arts
room 104. Organizations can mail announcements at least 10 days in advance to:
KFSR
c/o CSUF
Maple at Shaw
"Fresno, CA 93740

1111111111n11111111111111111111111111m11111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111nm1

Chicano
Commencement
Festivities Planned
By Loarde• Villarreal
The last week of classes is closing in,
but amidst all the hurrying to finish late
research papers and the worrying about
finals, some students-those graduating
May 21st-are anxi"ously awaiting this
year's Chicano Commencement Celebration.
This will be the 7th annual celebration
since 1976 when the first fundraiser was
held for the 1977 festivities.
But why is this event so important to
those students graduatingwho devote so
much of their time and effort organizing
it? According to Manuel Olgin, founder of
the event, Chicano Commencement Celebration is "a gathering point for students,.
.a social tool to say good-bye-the departing
point of friends."
'
Chicano Commencement Celebration is
"meant to honor the graduate and those
who help you get through school-your.
parents-your wife-your husband ... ; it's a
way of saying thanks, bilingually of
course," states Olgin.
Olgin adds, "Chicano Commencementthat is Chicano Commencement Celebration," he is quick to point out, "is an individual recognition ceremony celebration.
It is not a commencement; it's a celebration of commencement. Commencement is the awarding of degrees-we
don't do that,° he emphasized. "We
encourage everyone to go through
regular commencement. Chicano Commencement Celebration is not meant to

take the place of the regular ceremony. It
is there to enhance it by individual recognition."
Olgin estimates that 80-100 students
will participate in the celebration. What
started as Olgin's thesis project back in
1976 has since become instrumental in
bringing the community and parents
closer to the students · and to the
university. Actually, the strongest support for Chicano Commencement Celebration comes from the parents of the graduates, states Olgin. Surprisingly
enough the lowest participation comes
from the Chicano faculty on campus, he

added.
"Chicano Commencement Celebration is
open to any student who is comfortable
going through a bilingual, spanish and
english ceremony," states Olgin.
This year's activities will begin at the
CSUF Amphitheater with a Mariachi or
Marimba group entertaining from 5-6p.m.
The ceremony begins at 6 p.m.
Near the end of the ceremony two
graduate representatives selected from
the participants will deliver a bilingual
message to the families and those in
attendance. Also as part of the activities,
an open reception will be held
immediately following the ceremony.
A graduation dance held at the
- Rainbow Ballroom will culminate the festivities. The dance is scheduled from 9
p.m.-1:30 a.m.
For additional information, contact
Manuel Olgin at the Learning Center,
extension 3052.

.Fridav, May 13, 1983

La Voz de Aztlan

Panel
continued from page 3
and everything I did would reflect on
them, so consequently my first year on
• the city council I did practically nothing
but smile."

Me:ielr,~the~d'~·.
Medellin, who is married and has four kids
says, "I'ma woman with a lot ofcommitment
to the goal that I have set for myself."
Medellin asked the audience how committed they were. She directed people people
to renew their goals and commitments,
"It's not easy but I'm sure glad I did."
Kathy Flores, M.D. at Valley Medical
Center, believes it is important to make a
show that physicians can in fact be Chicanas, and "you can be that physician."

understand what it is to be poor. The only
way to reach that is for Chicano men and
women to become doctors, nurses, lab
technicians, etc."
.
Chicana women, Flores maintains,
have a unique background to offer the
health field that the Chicano men can't. It
involves a sensitivity and a perspective
that "only women have."
In attempting to reach her goal · of
becoming a physician, Flores encountered some obstacles, which she shared.
"One of the greatest obstacles that I faced
after getting into college was the sense of
inadequacy. I felt I couldn't compete with
elite whites. I also felt I couldn't compete
with the Chicano males."
Flores fought the feeling of inadequacy
with the sense of community need, family
support and a political realization that she
had to continue what she was doing anr'

She soon-realized that she was hot making
any changes and that caused her to take
a hard look at herself and her responsibilities. "I decided it was okay for me to get mad
and to pound on the table if it took that ... I 'I •l•o felt I couldn't
decided it's okay for a woman to be compete with Chicano
assertive, it's okay for a woman to get
mad, if you have reason enough or cause
enough to get your point made, then do
it." It took a lot of hard work and close
Flores said that Chicanas have not had
research for Medellin to get where she is
at now. "You have to go that extra mile in the dQportunities in career development.
"In the past we were mothers, house- succeed at it, to ensure that those followreality, to compete," said said.
wives, factory workers, farmworkers, etc. ing behind her could do it also. "We ·n eed
all important jobs and certainly not to be to remember that it has been done and
belittled, but we had no other options. will continually be done, but only if people
'I'm • woman with
Times have changed and t):le opportuni- as yourselves take up the challenge," she
_said.
lot of commitment... 1 ties are now here", she said.
Flores elaborated on the health care
area. "The health care delivery system is
Angela Cisneros, national president for
In her political life, one of the hardest an area that has been notorious-for prothings Medellin has had to face are the viding inequitable services to Chtcanos." the Comision Femenil and EOP counselor, did not begin c01lege until the age of
putdowns. The putdowns from some of
30. She discovered while being the secrethe businessmen and some of the elected
"There are language, cultural and ecoofficials didn't bother her as much as the nomic barriers," Flores said. "I and many tary for La Raza Studies that she could do
letdowns from Chicanos, primarily Chi- other people maintain that the only way to the kind of work the students were doing.
cano males. "Chicano males couldn't
optimize health care to Raza is via health
She began to take classes part-time and
accept the fact that women could make care providers being Raza, being sensi- finished a two year program in five years,
decisions and can carry the banner for
tive, being able to speak the language, due to her job. She then enrolled at
the race."
being culturally sensitive and being able to Fresno State, and in three years received

male•,

Page8
her baccalauret e degree. "Once I got
that it seemed like getting a masters was
going to be a piece of cake," Cisneros
said.
Cisneros received her masters degree,
but with a lot of help and support. "If it
hadn't been for the people that work on
this campus that supported me, I
wouldn't be where I'm at", she said.
Cisneros explained the message of the
panel as being one of preparation, having
a mission and an obligation "to do something with our lives," she said. "We can't
sit back and expect somebody to do
things for _us, cause its not going to
happen."

'I think Chicanas will
become good leaders'

a

Padilla
continued from page 3
tion eases the learning of English. Though
many Chicano children do not have a
facility in Spanish, bilingual education

would enable them . to pick up the language. The introduction of Spanish and
culture helps the child to feel good about
himself and the community, he said.
"Children can master two languages
without difficulty, and there are no
delayed speech patterns. They learn to
keep the two languages separated. There

is little mixing, two to three percent",
Padilla said.
"Many Chicano children do not have a
functional use of Spanish beyond a few
phrases", Padilla said. "But there's loyalty
in that". As long as they recognize their
heritage, "that's important", he said.
"We should be committed as Chicanos", Padilla said, "to learn as much about
ourselves as possible~-build knowledge at

What has happened is that Chicanas
are foregoing marriage for a career. Many
of them are postponing marriage altogether, because they feel their carreer as
taking precedence. "In terms of politics,"
Cisneros said, "the Chicana is no longer
satisfied with being the campaign worke-r,
the planner. She now wants to be the
candidate. I think Chicanas will become
good leaders because they are prepared
individuals."
The panel presentation was featured as
part of the Semana de La Raza activities.

all levels. We may not agree on what we
find, but it's important that we engage in
learning".
Padilla has been conducting research
for the past 10 years, primarily in the rural
and urban southern California areas. His ·
research team used extensive interviewing techniques on individuals from on·e
year-olds to senior citizns in their 8ds.

••••••••••••••••••••••••••••••••••••••
:• Editor: Larry Banales
:•

Budweiser

Anheuser-Busch will withdraw all support.
Another concern raised by a student
who did not attend the meeting was that
Anheuser-Busch was out to make money.
continued from page 7
Flores also commented on that issue.
Aguiniga addressed a concern that "Sure, we're out to promote our product,
Flores spoke of at the initial meeting in but if we have the power to go out and
which a southern California group experi- help the community, we will do that.
enced internal conflicts and the event (We're out) for unity and big bucks" for
hever succeeded. Because all the organi- · the organizations, he said.
zation needs to be handled by the clubs, it
"Hispanics are a large segment of the
is essential that there be unity with all market, and we are always commmunity
involved. If there is too much conflict, minded", said Contreas. "Every corpora-

: Managing Editor: Bobby Rodriquez
:
.
. ..
• Photographer: Pedro· Perez ·
:
tlon has a resp~n~!b1hty t~ help segments Reporters: Maria Perez, Gilbert:
of ,~he community 'he said.
Mosqueda, Anthony Marquez
:
We doge~ exposure (of our_pr,?ducts), Contributors: Fernando Quintero,:
but we als~, help the community , stated Lourdes Villarreal, Milton Nichols

Contreas. We take money out, but we
also put it back in. These special events
La Voz de Aztlan is a California State
are part of th~t ~xposu~e, and it's good, University, Fresno, Chicano publication,
~ut not essential , he said.
.founded in 1969.
"Our entire basis. and scope of: Letters to the editor are welcome, and we
Anheuser-Busch (is focused on) a His- : reserve the right to edit and publish
panic marketing team consisting of 10 : submitted materials.
. represen t a t·1ves th a t ot h er b rewenes
· ••••••••••••••••••••••••••••••••• ••••
don't have", said Contreas.

Winners of the CBSA Cinco de Mayo Mushball Tournament; Top row L to R:
Rudy Navarro, Victor Lopez, Rick Treuino, Willy Navarro. Bottom row L to R:
Manuel J. Aguiniaa, Lisa M. Sanchez, Billy Joe Lopez, Mario T. Huerta. Not
sHown: Laura Ceruantes, Gabriel Montavo, lleene Grajeda, Celia Ambriz, Esqu~io
Gutierrez, Gary Orozco, Tony Ruiz, Hied Gaurarcha, Connie Moreno.
INSIDE:
Budweiser offers support to
Chicanos/see story page 7

CSU, Fresno

Gilbert Mosqueda appointed
KFSR station managerI
see story page 7 .

Vo de · -A zt
FRIDAY

Daniel Valdez and his band, Brothe,:hood, kicked off the Cinco de Mayo
celebration in the Festiual of Sound concert. For further photos on Semana de La
Raza, see pages 4 and 5.

May 13, 1983

page2

La Vaz de Aztfan

Friday, May 13, 1983

EDITORIALS
La Voz needs you
Many times throughout the semester various organizations and groups seek assistance from the student body
for rallies, activities and assortedfunctions. The provided
support usually ensures that the event is successful and
that the groups efforts were well received. Well, I extend
an invitation to all interested students and/acuity to take
an active part in supporting La Voz de Aztlan for the
1983-84 academic year.
In the past, our staff has been limited to a few, hardworking and committed individuals, but with a diverse
population as CSUF, more participation is both practical
and essential. ·
Print media is an efficient tool that ought to be utilized
to a greater degree on campus.
This semester the Associated Students allocated La
Voz eight paid positions; however, only four were us_ed.
The AS proved they were not relunctant to provide as

much money next semester with the Fall '83 Daily Collegian budget cuts, which include La Voz and Uhuru. But
there are alternative ways to participate with La Voz.
Students can receive credit through La Raza Studies
for reportir,g, typesetting, or production work completed
with La Voz. Faculty can also contribute significant
material to be published, and letters or comments are
appreciated.
Like most activities on campus, its important that we
work together and make a contribution. We have an
outlet on campus for gaining useful journalism experience and expressing our ideas, but often our 'thoughts,
expressions, and abilities aren ,t released. Allow La Voz
to be that outlet.
Larry Banales, Editor
La Voz de Aztlan

I

Criticism Questioned
!n a May 5 editorial entitled" President-elect adopts no
As a minority journaitsi /feel it necessary to respond to
comment policy,,, Mr. Graham claims that Andrea Hedgtwo recent editorials by the Associate Editor of the Daily
leys refusal to be interviewed ispart-ofa vendetta agafrzst
Collegian. Jim Graham took it upon himself to attack
the Daily Collegian because oftheir poor coverage ofher
first minority papers and their staffs then Andrea Hedgvictory in the AS elections. Hedgley said she refused
ley, the first black AS president at CSUF.
interviewswith the media so she could ''play student.,,
In the April 22 editorial entitled" Charges ofracism are
potentially dangerous,,, Mr. Graham, seemingly the selfHedgley refused interviews with all media, not only the
Daily Collegian. Hedgley has a legitimate right to conproclaimed expert on libel law and journalism ethics,
centrate on her studies. She's not AS president until next
implied several things concerning all minority papers and
their staffs: "J) the "people,, working on the minority" year, remember? Heaven/orb id that Hedgley should give
papers are not journalists and, there/ore, not versed in
her studies priority over the Daily Collegian! Mr. Gralibel law. 2) these people are ignorant of the law. 3) these
ham, being a responsible and professional journalist,
people's attitude suffers from lack of responsibility and
don't you think you have your priorities mixed-up?
professionalism.
I hesitate to connect the two editorials; but since I am a
La Voz, the bi-weekly campus paper operated by Chi- ,,- minority journalist(ignorant of the law an<! unprofessiocan.os, has a ·staff with 80 percent journalism majors. I
nal)/ will. Mr. Graham, it seems you are the one on a
believe that means we can call ourselves journalists, don ,t · vendetta.I don,t believe its a coincidence that both your
you? Even if the staff were non-journalism majors it
editorials not only dealt with minorities, but did so in a
doesn't fol/ow, as you imply, that there would be ignornegative manner. This wouldn't bother me so much ifyou
. ance ofthe law. It also doesn't follow-that journalists, like
didn't exhibit the characteristics of someone ignorant of
yourself, would be versed in libel law(note the many libel
other nationalities and cultures. Be/ore you attack minorsuits throuKhout the country).
ities, why don ,t you take some courses in La Raza Studies
Finally, Mr. Graham implies that minority journalists
or Ethnic Studies or Black Studies? Aren't you curious·
suffer from an "attitude problem.,, I never tho·ught I
where "these people" came from, what they are, what
would see the attitude problem being linked to minorities
they 're like? I encourage you to broaden your horizons
at a University;but I underestimated S(!me peoples
Mr. Graham, this will enable you to become a more
reliance on stereotypes and narrow-..mindedness. Let it be
responsible and professional journalist-. in the truest
understood, once and/or all, that minorities do not have
sense of the meaning.
an inherent attitude problem and are as responsible and
Anthony M4.rquez,
I pro/es~ional .as anybody.else(journalists included).
La Voz Reporter

El Dia ·oeJ N i n o - - - - - - - - For the past five years the citizens of
the city of Fresno have made it possible to
present El Dia Del Nino Festival.
The 1983 Dia Del Nino Committee
would like you to participate in whatever
capacity you feel could best benefit the
success of this year's event to be held on
Saturday, June 25th· at Holmes Playground, located at First and Tulare
Streets.

At last year's festival over 2400 children
attended, and it was through the efforts of
the community that the event was such a
success.
We hope to provide a diverse and
colorful event that will result in providing
an enjoyable festival for all the attending
children and parents of Fresno. Your
contributions would be greatly appredated; let your good will and conscious-be

your guiding light.
.
This day is set aside especially for children and nowadays there really isn't any•
wh;re children can attend and enjoy
themselves for free. So your contributions would go to a very worthy cause.
Please feel free to come to the meetings
every Monday at 6:30 p.m. at 2240 E. Clay
Ave.
For more information call any of the

following persons: Rosemary or Ed Mor·
risonat264-6506/237-6193, Peggy Loya at
486-5174, Jewel Williams at 266-7922,
Eleanor Aguilar at 237-3848, or Hope
Arroyo at 237-3848.
Thank you in advance for your help.
Sincerely yours,
El Dia Del Nino Committee

Friday, May 13, 1983

- Page3

La Voz de Aztlan

Chicanas focus of panel presentation
By. 8oM,
- yD-.a..:.:______,.
__.~
The rise of women has become increas
-ingly evidept. Today women have
assumed leadership positions in politics,
medicine, business and education. And it
is no different for Chicana women. A
panel presentation on "Chicana Women
Today: Challenges and Opportunities"
gave evidence : to that fact.
The panel. consisted of Theresa
Speake, Executive Vice-President,
National Economic Development Agency,
San Joaquin Valley, Inc.; Margaret
Medellin, Mayor of Madera; Dr. Kathy
Flores, M.D., Valley Medical Center; and
Angela Cisneros, National President,
Comision Femenil Nacional.
Theresa Speake told the audience, of Speakers presenting their topics,from L to R: Angela Cisneros, Dr. Kathy Flores,
Margaret Medellin, and Theresa Speake.
about 150, that recent statistics show
that for every dollar made, Anglo women
Part of the reason women are limited in is a lack of women in the construction
get 59 cents, Black women get 54 cents getting loans is because there"is no longer industry, then maybe that is what we
and Chicana women get 49 cents. Speake the special Mini-Loan Program which was ought to be looking at. There are goals
also gave statistics for the number of aimed primarily towards women. Speake within all state and federally funded
businesses owned by womem. "The num- addressed the issue of special programs. projects that require that there be ar.
ber of women owned businesses is 7.1 ''I'm here to tell you that special programs effort made to utilize women and minority
percent, total. The number of minority work and that we really need them to help businesses in the use of these dollars. If
owned businesses are 5. 7 percent us get over the hump. Once we're there there is in area where they are seeking
so we're talking about 12 to 13 percent and we're assimilated, we don't need the people to be in business, thats the area
control yet we're larger in numbers," special programs; it's like the EOP you want to look at going into."
Speake stressed, "We need to get involved program, it's like Affirmative Action. All
Margaret I Medellin, Mayor of Madera,
to have greater control and direction in these programs which are considered began working for the county of Madera
business, we have the numbers."
controversial, are necessary for us to get ( t h ~
D e p ·a - r t m e n t
F uncling for women going into business us into the mainstream. Once we're in of Education) 27 years ago as a typist-clerk.
is limited. For the first six months there then we can stay in there, all we Today, she is in charge of the Media Services
of 1983, 16 percent of the Direct Loans want is our foot in the door." Speake for the county of Madera.
Program's loans went to women, as stressed that we need to encourage the
Medellin said that she began to feel a void
opposed to 46 percent which went to Small Business Administration not to do in her life at age 40. She wanted to do
women last year. "The Direct Loan away with -the special something more that would be
Program is basically geared as a lender of programs for minorities and women. "We remembered after she was gone, "besides
last resort. That tells us something, that really do need them."
making tacos after Little League practells us that as women the lending communIn terms of what field women should tice."
ity is not viewing us as equal to other
Medellin filled that void by becoming
qo into Speake advises, "What do
people who are applying for loans," said
you do if you find a void? You fill it. If there active in a political committee. That committee
Speake.

in turn nominated her to run for office
and she won. She became the very first
minority, the very first women to . be
elected to office in the city of Madera,
population 23,000. She won by eight votes.
"I think I lost 20 pounds waiting for the
results."
"The elections opened my
eyes,"
Medellin
said, "and made me realize that we all can
do more than we thi~k we can." The
election was just "the easy street" for
Medellin. Ther real struggle took place
afterwards when she took office and had
to face the five Anglo city councilmen. "I
had to prove to them that I was competent."
Medellin began to face the realities of
being a Chicano in public office. "I started
my first year on the council with the
misconception that I wanted to be everything to everybody in the community,"
Medellin added, "I decided I should be a
very respectable, well mannered women.
I represented every women in the community, every minority, every Mexican-American

cor:tinued on page 8

· Padilla. 'tears down the ·myths'

Chicano '1flSf3"arch Revealed
known as Angel Dust), inhalants and
marijuana". Padilla noted that substance
abuse may reli~ve stress from teachers
and school.
The researcher said the lower self concept problem may be hindered by educators providing role models to the children
to show them that achievement is
possible.

'I want to tear .down the
myths'

The future ~f young Chicano students
does not look too bright, according to a
University of California at Los Angeles
mental health researcher.
Dr. Amado Padilla, director of the
Spanish Speakins Mental Health
Research at UCLA and the National Center for Bilingual research, told a crowd in
the College Union that research reveals
children develop neagative self concepts
as early as the third grade.
Padilla pointed to experiments in which
youngsters were asked to choose from
photographs of Black, white and Chicano
males. The children chose the non-Mexican male, when asked who was the better

speller or reader. They also selected the
non-Chicano when questioned about
who could become a doctor. When asked
who could be a janitor they chose the
Chicano. However, when asked about
physical attributes--who could run the fastest,
throw the ball the farthest, etc.--they
picked the Chicano.
The lower self concept trend; Padilla
said, is marked by the sixth grade and
begins in the third and leads to problems
with education. He cited the high school
drop out rate for Chicanos as 25 to 40
percent, in addition to lower grades. Teenagers physical health may also be in
jeopardy.
-- Padilla said the lower self concept
increases the "use of PCP (popularly

There are some differences with accul_turation among Chicano families.
Padilla noted that although Chicano
parents work extensively with their children in the home teaching them cognitive
skills, prior to beginning school, they do
not appear capable of starting elementary
instruction. He said the reason for this
may be the school's teaching styles,
teachers or other factors.
Chicanos also have a closer family
structure than other races, Padilla said.
Chicanos possess a stronger emotional
support system with the family, but which
can also cause pressure as well. They
prefer, for example, to seek help from a
family memqer rather than- non-family
when they have a drinking problem, need
marriage counseling or a babysitter; however, when conflicts arise ·
between a couple and then· is resolved,
the couple's families may ,remain angry
and upset with them.
Chicanas are psychologically better
prepared for a problem when their mothers are present or if they are mothers, said
Padilla. But Padilla stated he has not discovered mens' emotional stress release
system.
Women desire about four kids, but
prefer to spread them out over several
years, Padilla said. Control in spacing is a
high issue among Chicanas, he noted.
Parents believe spacing is important to
ensure that children receive adequate

attention and care. "Children are highly
valued",· Padilla commented. But the
larger family also causes more psychological stress, he said.
·

Padilla said inter-ethnic marriage is on
the upswing. Rates are increasing on a
.large scale in relation to the individual's
education; the more education, the more
likely he will marry out of the race. In
those types of marriages, he said, the culture educator is usually the mother. She
informs the children about important
Mexican holidays and festivities, Padilla
said. The father, in spite of marrying out
of the race, is still loyal in his friendships
and identifying with Raza.
In an interview, Padilla said his research
team's goals were to "look at Chicanos as
they are and create research to find
something empirical, opposed to the stereotypes" that are portrayed by the media
and believed by many people. "Most of
the literature on Chicanos is unsatisfying", Padilla said.
. "I want to tear down the myths", Padilla
commented, "and (the research) is helping to do that".
-Although we as Chicanos are a diverse
group and differ as individuals and s;emmunities, we are about the same as any
othe group of people, Padilla said.

'We should be committed
as Chicanos to learn as
much about ourselves as
possible~
"Our research is not going to make
everybody happy but we'll continue working", Padilla said, "whenever I get a
chance (to do research) I will do that".
In speaking on bilingual education,
Padilla said it is not fair for children whose
first language is Spanish to be educated in
any other language. The Spanish instruccont{nued on page 8

La Voz de Aztlan

.Friday, May 13, 1983

Page4

Cinco ·de Mayo
Semana de La Raza ·1983

f

Hundreds of children from around the San Joaquin Valley visited campus for the
f f!stivities.
·

ii

I

Many children participated in traditional Indian dances.

La Voz de Aztlan

Friday, May 13, 198$

Los Folkloristas from Mexico City used various instruments to play music from

around the world.

page5

Page6

La Voz de Aztlan

Fridav, May 13, 1983

Record Revie111:
By Gilbert Mosqueda

·

·

Santana's 'Havana Moon'

Songs such as "Who Do You Love" (a
"Havana Moon" is title of the latest
classic
Blues song that has been done
album by Carlos Santana. It's not a group
(Santana) effort, nor is it a spiritual (Deva- over and over), "Mudbone" (an original
dip Carlos Santana) endeavor. It is an LP composition dedicated to one of Caries's
idles, John Lee Hooker) and "One With
of fun and good music for Carlos.
Much of the sound goes back to his You" have such a strong Blues influence,
early days, when Santana was known as it's difficult to believe Carlos's flexibility.
But a true Santana admirer has grow acustorn
the Santana Blues Band. Blues has
to
musical suprises from Carlos.
always been a favorite of Carlos (1982 at
Also included on "Havana Moon"are the
the Berkely Greek Theatre Carlos
brought Ronnie Montrose, another great Santana Percussion Section (Raul Rekow,
guitarist, and jammed on three Blues Orestes Vilato and Armando Peraza), who
numbers) and when he plays there is add the Latin sound that is common on a
Santana album. Greg Walker,who I feel
always the Blues influence, but it's not
really noticed. "Havana Moon" gives Car- has been Santana's best vocalist out of all
los the opportunity to play Blues along 'the bands Carlos has put together over
the years, sings on two of the tracks,
side some very talented musicians.
The apperance of Booker T. Jones and "Watch Your Step", a remake that Carlos
says, "brings back memories of my youth
The Fabulous Thunderbirds no doubt
proves that. Santana has admired the T- in Tijuana", and "Daughter of the Night."
Birds for some time. Based in Austin, The latter song has much the same sound
Texas, the T-Birds (Jimmy Vaughn-Guitar as another Santana song, "Black Magic
Women" (especially the version on the
Barry Becket-keyboards, Kim WilsonHarmonica, Keith Ferguson-Bass and Fran "Moonflower" LP), but as I mentioned
Christina-Drums) specialize in the R & Walker's vocals has that soulfuJ feel that
B/Rockabilly sound that is popul~r works so well with the music of Santana.
The big suprises on "Havana Moon"
amongst college radio stations. Along
with Booker T. on the vocals and keyboards are the apperances of Willie Nelson
(that's right-Willie!) and Jose Santana
there is a deep Blues/Rock sound that
has~n't been heard from Santana in years. (Carlos's father). Santana has mentioned

in the past about recording with his
father, a traditional Mexican musician.
"Vereda T ropical"is a beautiful ballad that
you can appreciate for as long as you
enjoy the "Music of the Motherland".
Another plus with "Vereda Tropical"
is the fact that the lyrics are on the
innersleeve of the record, something that is
hard to find on the average Mariachi
record.
Now, Willie and Carlos-a wild combo,
or are they? The sound of a scratchy
Country singer and a piercing Rock guitarist mix together for a song that has a
tendency to grow on you after a while. If
any song-could bring Santana a Top Ten
single from this album, "They All Went To
Mexico"is the most logical pick. If Michael
Jackson and Eddie Van Halen can combine for a "so-called" hit, the talents of
Carlos and Willie shoutd be number one
without a doubt.
The title track has a Latin/Reggae
sound, much like "Body Surfing" on the
"Shango" LP. A remake of Chuck Berry's
classic, "Havana Moon" is something you
never grow tired of hearing.
So, what lies ahead for Santana fans is
anybodys guess. But, for right now, "Havana
Moon" is a great album ; it has a sound

that is fun to listen to. I strongly recommend this LP, not just because it's a Santana record or because it's a Raza release,
but because it's a album of Caries's true
desires-QUALITY MUSIC! This
album was done from Santana's
perspective, not CBS's or Sri Chimmony's.
Do yourself a favor and check out "Havana
Moon" and enjoy the sound of one of
todays best musicians. You'll only be
hurting yourself if you don't.

- - - - - - - - - ---3,,,,,,~~- - - -

Grape Crushers
Victorious in

The first Chicano Vintage Days team. Outstanding Grape Crusher Sally Acosta
took a second place in the wrist wrestling competition.
The team c;r/so won first place for their t-shirt design.

The women were victors in the first round of the tug-owar.

Vintage·
Days
1983
!

Gabriel M_ontauo 'takes a diue for the Grape Crushers.

FridaY, May 13, 1983

La Voz de Aztlan

Mosqueda to head KFSR
IY _-Allthoay Maret.-·
KFSR has earned the right to call
themselves a progressive radio station-they selected a Chicano to be their station
manager.

According to Mosqueda, KFSR is in
competition with other Fresno radio stations in terms of listenership. "Before
October we were a carrier current. We
used to broadcast on a phone .line. The
only ones who could hear us were the
ones who were hooked up to us directly.
Now we reach a larger audience", said
Mosqueda. "I guess you could say we're
in the real world", he added.

"I feel good. I'm glad I got the appointment, not only because I'm Chicano, but
also because it'll show other people on
campus that they also can try for these
positions," said Mosqueda in a recent
interview.
Gilbert Mosqueda, a senior radio-televi- ·
sion major, was appointed by a policy
board which includes students, CSUF
professors and local media professionals.
Mosqueda's new job is ~cheduled to begin
July 1st. He is currently public affairs
director for KFSR.
KFSR, CSUF's student-operated radio
station, has been on the air since
October. 1ts 257 watt transmitter can be
heard throughout most of Fresno· and
Clovis. KFSR plays primarily new wave,
punk and jazz music, but they also play
bluegr~?s, rhythm and blues and reggae.
In add1tion, they provide Latino music on
Saturday mornings in a program entitled
"Saber de la Gente".
Mosqueda's duties as station manager
will include overseeing the normal operation of KFSR. "The station manager is
responsible for the overall coordination of
the station", he said. Mosqueda will also
be responsible for programming. "I don't
specifically program what airs, but I will
have a say as to what programs are peing
developed to air", he said.

Mosqueda believes one reason the station is so popular is that they offer progressive music. "We try to bring a new
sound to Fres110", he said. Another reason, according to Mosqueda, is that
Fresno stations wait to see if a song is
going to be a hit or not. "We don't wait
around", he said. "KFSR plays songs
because we like them or other peopJe do",
he added.
Mosqueda admitted that the music
KFSR- plays sometimes goes against his
personal taste. "A lot of the time the
music we play is, I think, not any good, but
our objective is to be a progressive station, so we play it", he said. "Many times
the music is ahead of its time", Mosqueda
said.
KFSR also provides services to the
campus and community through free
public service announcements. They
highlight campus groups with its PSA's
and news. "This gives the community
information on what's happening on
campus. They get the idea that all students do is party, but there's a lot more", said
Mosqueda.

Anheuser-Busch
to provide.support
In these times of economic difficulty at
CSUF, many organizations--especially
minorities, which don't shine too bright in
the eyes of some senators--are having a
hard time acquiring money from the Associated Student Senate. But if a new proposal by the Anheuser-Busch company of
Fresno is accepted, groups may not have
to worry about money any longer.
Arturo G. Flores, area marketing manager for Anheuser-Busch, met with representatives from several organizations to
discuss the possibility of sponsoring an
annual fund raiser in which all the clubs
involved would divide the total gross
funds among themselves.
·
The proposal was met with enthusiam
by those attending and additional
meetings were planned until representatives reported to other organizations
for feedback.

According to Flores, "Supporting
higher education is paramount with our
corporation. It is essential that AnheuserBusch continue to have a proactive role
to serve the community, rather than a
reactive."
·- "In east Los Angeles, for example",
Flores said, "we (had) an event for Cinco ·
de Mayo. We have Brown Sound Productions which provides bands such as El
Chicano, Malo and Tower of Power for a
series of concerts. That's just one of the
things that is possible to do", he said in a
telephone interview.

.

One reason Anheuser-Busch took an
interest in promoting fund raisers for
universities is because many organizations were requesting money from the
company, so representatives proposed
an annual event that would eventually
make the group self-sufficient and
prevent them from making requests for
money from already tight school budgets.

"Our primary purpose", said Alex Contreas, public relations manager for
Donaghy sales of Fresno which handles
Anheuser-Busch products, "is to show
support for the Hispanic community. We
try to support as many Mexican organizations as possible.-(The Hispanic community) is an an area that demands attention."
Representatives from Trabajadores de
La Raza, Las Adelitas, Chicano Business
Student Association, Mexican-American
Students in Technology,Chicano Health
Organization and MEChA met with-Manuel Olgin, chief organizer for the
event, to discuss the proposal. The clubs
expressed an interest and stated they
would make a report at their respective
meetings, and then report back at a group
meeting to be held on Wednesday, May
11, in the Learning Assistance Center at
12:00 noon.
"In light of the senate happenings", said
Olgin, "it's a good thing to consider".
Among the proposed events were a raffle
in which, for example, if 1,000 tickets
were sold at 10 dollars a piece, the winner
would receive $5,000 and the organizations would split $.5J)OO, a summer concert,
or a celebration for the 16th of September. Further discussions were tabled until
the next meeting.
Olgin also stated CSUF may start a
fund raising trend. "Other companies
may notice Bud's efforts and realize a
need to make donations" for promotion
purposes, he said.
Olgin stated Anheuser-Busch would
cover all expenses, including promotion
and advertising, in addition to providing
beginning "seed money" funds for other
·· costs. All proceeds would be divided
among the organizations participating, he
said.
· Manuel Aguiniga, representative for
Mex-Tech, said, "I think there needs to be
a lot of organization with all groups. We
have our own goals, whether they be
social or political, but we need unity, not
conflict".
·
continued on page 8

Another service KFSR provides is public affairs programs. Some of the weet--Jy
programs include "Facing Latin America", dealing_with t?e c~rren~ sJt:uation in
El Salvador, m conJunct1on with the Latin
American Support Committee,
"Women's Forum", focusing on various
topics of special concern to women
and "Learn About", which attempts t~
bring something new or unknown to the
public attention and is presented in a
magazine format.

Mosqueda said he wants KFSR to
acquire a reputation of being accessible to
everyone. "We're always open to new
ideas. As a student station we want the
students' suggestions", he said. Mosqueda encouraged students to call or come
by the KFSR office located in Speech Arts
room 104. Organizations can mail announcements at least 10 days in advance to:
KFSR
c/o CSUF
Maple at Shaw
"Fresno, CA 93740

1111111111n11111111111111111111111111m11111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111111nm1

Chicano
Commencement
Festivities Planned
By Loarde• Villarreal
The last week of classes is closing in,
but amidst all the hurrying to finish late
research papers and the worrying about
finals, some students-those graduating
May 21st-are anxi"ously awaiting this
year's Chicano Commencement Celebration.
This will be the 7th annual celebration
since 1976 when the first fundraiser was
held for the 1977 festivities.
But why is this event so important to
those students graduatingwho devote so
much of their time and effort organizing
it? According to Manuel Olgin, founder of
the event, Chicano Commencement Celebration is "a gathering point for students,.
.a social tool to say good-bye-the departing
point of friends."
'
Chicano Commencement Celebration is
"meant to honor the graduate and those
who help you get through school-your.
parents-your wife-your husband ... ; it's a
way of saying thanks, bilingually of
course," states Olgin.
Olgin adds, "Chicano Commencementthat is Chicano Commencement Celebration," he is quick to point out, "is an individual recognition ceremony celebration.
It is not a commencement; it's a celebration of commencement. Commencement is the awarding of degrees-we
don't do that,° he emphasized. "We
encourage everyone to go through
regular commencement. Chicano Commencement Celebration is not meant to

take the place of the regular ceremony. It
is there to enhance it by individual recognition."
Olgin estimates that 80-100 students
will participate in the celebration. What
started as Olgin's thesis project back in
1976 has since become instrumental in
bringing the community and parents
closer to the students · and to the
university. Actually, the strongest support for Chicano Commencement Celebration comes from the parents of the graduates, states Olgin. Surprisingly
enough the lowest participation comes
from the Chicano faculty on campus, he

added.
"Chicano Commencement Celebration is
open to any student who is comfortable
going through a bilingual, spanish and
english ceremony," states Olgin.
This year's activities will begin at the
CSUF Amphitheater with a Mariachi or
Marimba group entertaining from 5-6p.m.
The ceremony begins at 6 p.m.
Near the end of the ceremony two
graduate representatives selected from
the participants will deliver a bilingual
message to the families and those in
attendance. Also as part of the activities,
an open reception will be held
immediately following the ceremony.
A graduation dance held at the
- Rainbow Ballroom will culminate the festivities. The dance is scheduled from 9
p.m.-1:30 a.m.
For additional information, contact
Manuel Olgin at the Learning Center,
extension 3052.

.Fridav, May 13, 1983

La Voz de Aztlan

Panel
continued from page 3
and everything I did would reflect on
them, so consequently my first year on
• the city council I did practically nothing
but smile."

Me:ielr,~the~d'~·.
Medellin, who is married and has four kids
says, "I'ma woman with a lot ofcommitment
to the goal that I have set for myself."
Medellin asked the audience how committed they were. She directed people people
to renew their goals and commitments,
"It's not easy but I'm sure glad I did."
Kathy Flores, M.D. at Valley Medical
Center, believes it is important to make a
show that physicians can in fact be Chicanas, and "you can be that physician."

understand what it is to be poor. The only
way to reach that is for Chicano men and
women to become doctors, nurses, lab
technicians, etc."
.
Chicana women, Flores maintains,
have a unique background to offer the
health field that the Chicano men can't. It
involves a sensitivity and a perspective
that "only women have."
In attempting to reach her goal · of
becoming a physician, Flores encountered some obstacles, which she shared.
"One of the greatest obstacles that I faced
after getting into college was the sense of
inadequacy. I felt I couldn't compete with
elite whites. I also felt I couldn't compete
with the Chicano males."
Flores fought the feeling of inadequacy
with the sense of community need, family
support and a political realization that she
had to continue what she was doing anr'

She soon-realized that she was hot making
any changes and that caused her to take
a hard look at herself and her responsibilities. "I decided it was okay for me to get mad
and to pound on the table if it took that ... I 'I •l•o felt I couldn't
decided it's okay for a woman to be compete with Chicano
assertive, it's okay for a woman to get
mad, if you have reason enough or cause
enough to get your point made, then do
it." It took a lot of hard work and close
Flores said that Chicanas have not had
research for Medellin to get where she is
at now. "You have to go that extra mile in the dQportunities in career development.
"In the past we were mothers, house- succeed at it, to ensure that those followreality, to compete," said said.
wives, factory workers, farmworkers, etc. ing behind her could do it also. "We ·n eed
all important jobs and certainly not to be to remember that it has been done and
belittled, but we had no other options. will continually be done, but only if people
'I'm • woman with
Times have changed and t):le opportuni- as yourselves take up the challenge," she
_said.
lot of commitment... 1 ties are now here", she said.
Flores elaborated on the health care
area. "The health care delivery system is
Angela Cisneros, national president for
In her political life, one of the hardest an area that has been notorious-for prothings Medellin has had to face are the viding inequitable services to Chtcanos." the Comision Femenil and EOP counselor, did not begin c01lege until the age of
putdowns. The putdowns from some of
30. She discovered while being the secrethe businessmen and some of the elected
"There are language, cultural and ecoofficials didn't bother her as much as the nomic barriers," Flores said. "I and many tary for La Raza Studies that she could do
letdowns from Chicanos, primarily Chi- other people maintain that the only way to the kind of work the students were doing.
cano males. "Chicano males couldn't
optimize health care to Raza is via health
She began to take classes part-time and
accept the fact that women could make care providers being Raza, being sensi- finished a two year program in five years,
decisions and can carry the banner for
tive, being able to speak the language, due to her job. She then enrolled at
the race."
being culturally sensitive and being able to Fresno State, and in three years received

male•,

Page8
her baccalauret e degree. "Once I got
that it seemed like getting a masters was
going to be a piece of cake," Cisneros
said.
Cisneros received her masters degree,
but with a lot of help and support. "If it
hadn't been for the people that work on
this campus that supported me, I
wouldn't be where I'm at", she said.
Cisneros explained the message of the
panel as being one of preparation, having
a mission and an obligation "to do something with our lives," she said. "We can't
sit back and expect somebody to do
things for _us, cause its not going to
happen."

'I think Chicanas will
become good leaders'

a

Padilla
continued from page 3
tion eases the learning of English. Though
many Chicano children do not have a
facility in Spanish, bilingual education

would enable them . to pick up the language. The introduction of Spanish and
culture helps the child to feel good about
himself and the community, he said.
"Children can master two languages
without difficulty, and there are no
delayed speech patterns. They learn to
keep the two languages separated. There

is little mixing, two to three percent",
Padilla said.
"Many Chicano children do not have a
functional use of Spanish beyond a few
phrases", Padilla said. "But there's loyalty
in that". As long as they recognize their
heritage, "that's important", he said.
"We should be committed as Chicanos", Padilla said, "to learn as much about
ourselves as possible~-build knowledge at

What has happened is that Chicanas
are foregoing marriage for a career. Many
of them are postponing marriage altogether, because they feel their carreer as
taking precedence. "In terms of politics,"
Cisneros said, "the Chicana is no longer
satisfied with being the campaign worke-r,
the planner. She now wants to be the
candidate. I think Chicanas will become
good leaders because they are prepared
individuals."
The panel presentation was featured as
part of the Semana de La Raza activities.

all levels. We may not agree on what we
find, but it's important that we engage in
learning".
Padilla has been conducting research
for the past 10 years, primarily in the rural
and urban southern California areas. His ·
research team used extensive interviewing techniques on individuals from on·e
year-olds to senior citizns in their 8ds.

••••••••••••••••••••••••••••••••••••••
:• Editor: Larry Banales
:•

Budweiser

Anheuser-Busch will withdraw all support.
Another concern raised by a student
who did not attend the meeting was that
Anheuser-Busch was out to make money.
continued from page 7
Flores also commented on that issue.
Aguiniga addressed a concern that "Sure, we're out to promote our product,
Flores spoke of at the initial meeting in but if we have the power to go out and
which a southern California group experi- help the community, we will do that.
enced internal conflicts and the event (We're out) for unity and big bucks" for
hever succeeded. Because all the organi- · the organizations, he said.
zation needs to be handled by the clubs, it
"Hispanics are a large segment of the
is essential that there be unity with all market, and we are always commmunity
involved. If there is too much conflict, minded", said Contreas. "Every corpora-

: Managing Editor: Bobby Rodriquez
:
.
. ..
• Photographer: Pedro· Perez ·
:
tlon has a resp~n~!b1hty t~ help segments Reporters: Maria Perez, Gilbert:
of ,~he community 'he said.
Mosqueda, Anthony Marquez
:
We doge~ exposure (of our_pr,?ducts), Contributors: Fernando Quintero,:
but we als~, help the community , stated Lourdes Villarreal, Milton Nichols

Contreas. We take money out, but we
also put it back in. These special events
La Voz de Aztlan is a California State
are part of th~t ~xposu~e, and it's good, University, Fresno, Chicano publication,
~ut not essential , he said.
.founded in 1969.
"Our entire basis. and scope of: Letters to the editor are welcome, and we
Anheuser-Busch (is focused on) a His- : reserve the right to edit and publish
panic marketing team consisting of 10 : submitted materials.
. represen t a t·1ves th a t ot h er b rewenes
· ••••••••••••••••••••••••••••••••• ••••
don't have", said Contreas.

Winners of the CBSA Cinco de Mayo Mushball Tournament; Top row L to R:
Rudy Navarro, Victor Lopez, Rick Treuino, Willy Navarro. Bottom row L to R:
Manuel J. Aguiniaa, Lisa M. Sanchez, Billy Joe Lopez, Mario T. Huerta. Not
sHown: Laura Ceruantes, Gabriel Montavo, lleene Grajeda, Celia Ambriz, Esqu~io
Gutierrez, Gary Orozco, Tony Ruiz, Hied Gaurarcha, Connie Moreno.

Item sets