Grapevine September 1969

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Title

eng Grapevine September 1969

Relation

eng Grapevine Magazine

Date

eng 1969-09

Format

eng PDF, 32 pages

Identifier

eng SCMS_gvmz_00001

transcript of

The
GRAPEVINE

QUEEN DOROTHY SMITH
PROFESSOR KEYES
MARVIN X
CHARLES YOUNG

*Ten Best Dressed Men* Brown Berets
September 1969
25₵

Now in Progress

The Greatest Close-Out Sale in the history of
Fresno on 1969 Valiants, Plymouths, Chryslers and
Imperials.

Come in now and Save!
SIERRA
CHRYSLER Plymouth
LOU HERWALDT
President
STANISLAUS & L STREETS FRESNO PHONE 266-8381

R.C.A - GENERAL ELECTRIC - ZENITH - WESTINGHOUSE
BROADWAY FAIR
APPLIANCE and FURNITURE
2049 BROADWAY PHONE 485-2564
FRESNO, CALIF. 93721
"Come and See Our Complete Furniture Selection"
JOHN GAROFOLI
485-2564
Corner of Broadway
and Divisadero

The
GRAPEVINE
Magazine

GRAPEVINE CORP.
Fresno, Calif.
1012 S. Trinity
Phone 233-1346
or 485-2832

FRANK JOHNSON
Editor
FREDDIE HAYES
Advisor-Writer
CLEO JOHNSON
Advertising Editor
DONALD THUESEN
Advisor-Writer
JAMES ALDREDGE
Reporter-Writer

September 1969

Table of Contents

PROFILE ---------------- 5

COUNTY BOARD OF EDUCATION
FIRST NEGROES ELECTED ----- 6

FORMER FRESNANS ------------7

CONCENTRATED EMPLOYMENT
Program ------------------- 9

SPEAKING OF PEOPLE ----------10

POPULAR DEEJAYS ----------- 11
UNIVERSITY OF !SLAM --------- 12
MARVIN X ----------------- 13
BROWN BERETS ------------- 14
CHARLES YOUNG -------------17
THE BLACK STUDIES PROGRAM ----18
FRESNO'S BLACK FESTIVAL ------19
FOODS ----------------- 20
BEST DRESSED MEN --------- 22
MOTOR VEHICLE TEST -------- 28
ENTERTAINMENT ----------- 29

HOW TO SUBSCRIBE
Single copies 25c; $3.00 per
year. Send check or money
order to Grapevin Magazine,
1012 S. Trinity, Fresno, Cali-
fornia 93706.

All rights reserved for material
contained in the publication.
Grapevine Magazine will not
return manuscripts unless self-
addressed stamped envelope is enclosed.

KLIP
1220 ON YOUR DIAL
Presents
THE JAZZ WORLD OF
Woody Miller
8:00 a.m. - 11:30 a.m. daily
JAZZ AND BLUES

6:00 a.m. - 8:00 a.m. daily
LEE C. HARRIS
SHOW TOP RHYTHM & BLUES

11:30 a.m. - 2:00 p.m. daily
HAPPY HAROLD'S
HOUSE OF BLUES
TOP RHYTHM & BLUES

2:00 p.m. - 8:00 p.m. daily
EL JESSY
MEXICAN AMERICAN FAVORITES

The Valley's Exclusive Jazz & Blues Station
- Serving Fresno County -

4

PROFILE
*FRESNO*
CALIFORNIA
All·AMERICA CITY

Councilman

James W. Logan



* 44 years old
*General Manager, Cedar Lanes, Inc.
*Former Teacher at Edison High School - 8 years.
*Elected to City Council 1969.
*Wife Rosalie and two children.
*Served as Planning Commissioner for 18 months in Fresno.
*Graduated from University of Southern California 1951.
*Born and reared in Visalia, California.
2:00 p.m -8:00 p.m. daily
*Platform statement:

"I feel that the trend of human rights is rapidly
replacing the concept of property rights above all
else. And, I feel that this is necessary to create a
cohesive society."

5

EDUCATION

FIRST NEGROES ELECTED TO COUNTY
BOARD OF EDUCATION

Vivian Spearman and Bobby Lee recently started their first
term as members of the Fresno Colony School District's
Board of Education. Mrs. Spearman and Mr. Lee are both
former students of the school district and represent the first
blacks to be elected to the school board.
The Fresno Colony School District is located in southwest
Fresno and is composed of three elementary schools- Western,
Fresno Colony and Ivy Junior High. The district has an en-
rollment of approximately 1,000 students and the Ivy School
has one of the most modern school administrative and class-
room buildings in Fresno County. Two years ago Fresno
Colony School District hired the first Negro vice-principal
in the San Joaquin Valley.
Mrs. Spearman is employed by the Fresno Service Center
and is quite active in many community projects.
Mr. Lee, a former basketball star of Washington Union
High School, Fresno City College and Fresno State College,
is presently employed as an Assistant Scout Executive with
the local Sequoia Council of Boy Scouts of America.
Mr. Cecil Harris is Superintendent of the Fresno Colony
School District.

6

FORMER FRESNANS

FRANK M. BYRDWELL, JR.

Mr. Byrdwell, a former Fres-
nan, is presently living in
Seattle, Washington. He is
serving as Assistant Minister
at Mt. Zion Baptist Church,
and also as Special Assistant
for Student Counseling at the
University of Washington.
Byrdwell and his wife Phyllis
are very active in the church's
christian education and music
programs. Last summer they
served as youth counselors in
Europe for the Baptist Youths
World Conference.

CHARLES BEASLEY

Attorney Beasley, a former
Fresnan, is now living in San
Jose, California. He has been
employed as Deputy District
Attorney for the City of San
Jose for the past three years.
Before Attorney Beasley mov-
ed to his present position, he
was employed as a Fresno
policeman and later as an In-
vestigator for the California
Alcoholic Beverage Control.
Beasley and his wife Rose
have one child.

ODELL JOHNSON, JR.

Mr. Johnson is a former
Fresnan presently living in
Oakland, California. He is
serving his second year as
Dean of Men at his alma mater,
St. Mary's College, in Moraga,'
California.

Johnson was employed as De
puty Director of Fresno
County's Economic Opportunity
Commission (EOC) before he
moved to his present post. He
also served as an administrator
at the Trinity Street Opportun-
ity Center and a teacher for the
Irwin Junior High and San Joa-
quin Memorial High Schools.

7

CONCENTRATED EMPLOYMENT
PROGRAM
By
Frank Revis, Deputy Director C.E.P.

The Concentrated Employment Program, popularly known
as C.E.P., is a comprehensive manpower program designed
to attack the problems of the disadvantaged unemployed in a
designated area of Fresno. The program is federally funded
and sponsored by the Fresno County Economic Opportunities
Commission.
The Concentrated Employment Program opened its doors
in September 1968. Within the first year 2,500 persons applied
with 1,400 qualified for the program. Two major qualifica-
tions for entry into the program are: (1) residence in the
C.E.P. area, and (2) of a poverty income as established by
the Office of Economic Opportunity. Race, color, creed and
religion has no bearing for qualifying.
The program has many facets. All are geared to enter the
individual into the labor market in meaningful employment
with upward mobility. Such things as, On-The-Job Training,
Education, Formal Training, and Direct Placement are the
tools used to reach this goal. Successful training over the
past year has included classes in farm machinery mechanic,
body and fender repair, auto mechanics, and nurse aide. The
program has a continuous operation of a model office.
The task of aiding the disadvantaged unemployed is a great
one. Its magnitude may be seen by this fact. The Department
of Labor has an A, B, C type of classification for areas in
relation to unemployment. The lower the letter, the higher
the unemployment. Fresno is a class "D" area. Puerto
Rico is the only other area with this classification. This means
that the Fresno area is the second largest unemployed community
in the United States.
What we also must consider is that our community economics
relates directly to it, and it has a chain reaction. By that, we
mean when the rancher hires to harvest his crop, then trans-
portation hires more people, warehouses hire more, which
results in more retail spending. Therefore, the retail and
service trades hire more sales and service people. As fast
as these links are added, is as fast as they are dropped.
To aid in the acquiring of full time employment, C.E.P.
has the help of private as well as public agencies. To help
us succeed we are traveling every possible avenue. So, we
are on the street in hopes of keeping them off the street.

9

SPEAKING OF PEOPLE

ROBERT QUINTANA
Mr. Quintana has worked for
the Department of Motor Ve-
hicles for 19 years. Today he
is the Assistant Manager of the
Fresno office.
Born and educated In Fresno,
Mr. Quintana attended various
city schools including Kirk,
Lincoln, Edison and Roosevelt.
He graduated from Washington
Union High School in 1950.
Quintana has also attended the
Fresno City College and the
Allen Hancock College in Santa
Maria.
Mr. Quintana and wife Joyce
have three children.

WALTER SLADE
Mr. Slade, a former Edison
High School student, has been
employed by the Bank of Ameri-
ca since 1964. He is presently
assigned to the West Fresno
branch as the Assistant
Operations Officer.
Slade is chiefly concerned with
checks and audits in the bank
procedure as well as the handl-
ing of personnel.

10

LEE HARRIS and WOODY MILLER

POPULAR RADIO DEE JAYS

Seven years ago KLIP Radio of Fowler, California started
broadcasting to the people of the San Joaquin Valley....Today
KLIP's disc jockeys Woody Miller, Lee C. Harris, Happy
Harold, and El Jessy are among the most popular announcers
in the valley.
Woody Miller, who hosts the "Jazz World of Woody Miller,"
has the most popular jazz and blues program in the valley.
As a result of this program Miller has become firmly es-
tablished as an authority on jazz, not only by San Joaquin
Valley enthusiasts, but by those in the Bay Area as well.
Miller, a popular emcee for many local affairs, has guest
lectured on the subject of music at Coalinga C allege, Fresno
City College and Fresno State College, in the areas of
Black Studies and Black Culture. In the last Fresno City
Council race, even though he was unsuccessful, Miller re-
ceived more votes than any other Negro in the history of
Fresno.
Another top-rated rhythm and blues program is the "Lee C.
Harris Show." Harris is also a minister for the Brooks
Chapel Methodist Church in Tulare, California, and a Com-
missioner for the Fresno County's Economic Opportunity
Program. He is very active in community and church affairs.

11

THE
UNIVERSITY OF ISLAM
INVITES YOU TO:

A MUSLIM FEAST

*THRILL TO THE DYNAMIC
SOUNDS OF TWO GREAT
GROUPS

*ENJOY EXPERTLY PREPARED
EXOTIC FOOD

*DRILL TEAM DEMONSTRATION
BY YOUNG MUSLIM BROTHERS

SEPT. 27, 1969

4 - 8pm

CECIL HINTON CENTER
2385 SO. FAIRVIEW Ave.

$1.50 Adults
.75 Chlldren

UNIVERSITY & MOSQUE
1329 "B" ST.

12

BOOK
REVIEW

MARVIN X

Marvin X, formerly Marvin
Jackman, is a graduate of
Edison High School of Fresno.
He has also attended Oakland
City College and San Francisco
State, and has spoken to
students at many of the col-
leges and universities through-
out the United States.
Beginning this fall semester,
Marvin X will begin his duties
as an Instructor in Black Lit-
erature in the Fresno State
College Black Studies Depart-
ment.
The writings of Marvin X have
appeared in "Soul Book,"
"Black Dialogue," "Muham-
mad Speaks," "The Journal
of Black Poetry," "Negro Di-
gest," and "Black Theatre Ma-
gazine." His works include,
"Black Man Listen (Poems and
Proverbs)," "The Black Bird"
(a children's story), "Take
Care of Business" and "The
Trial" (two one-act plays).
The latest work of Marvin X
is a book of proverbs entitled
"The Son of Man." It ex-
presses much truth and has
sprinklings of the author's re-
ligious beliefs.

Below are some of the pro-
verbs that appear in "The Son
of Man." This book may be
purchased at most local book-
stores.

"When a fool is told a pro-
verb, its meaning has to be
explained to him." African pro-
verb.

"Love is justifiable insanity."

"Surely the simple is the
most complex."

"I don't want a temporary
high--1 want to be loaded for-
ever--yes, I am drunk with
Allah!"

"If your woman doesn't make
you feel like a man you better
get rid of her quick. But first,
look in the mirror!"

"If the house is dirty, don't
talk about how dirty it is--clean
it!"

"Poverty is no excuse for fil-
th!"

"Do not let the man who put
you into slavery advise you on
how to get out of slavery."

"Do not love something you do
not understand."

"Do not tell me your troubles
unless you want to hear my
troubles."

13

B R 0 W N

The Brown Berets was formed in Los Angeles in 1961.
The Grapevine Magazine was informed that there are chapters
located in seven states in the West. The local chapter has
about 300 members and the organization has a national
membership of several million.
The following information was issued by the Brown Berets'
Lieutenant of Information. (Due to security reasons pictures
and names requested for this article could not be supplied.)

The Brown Berets is an organization composed of Chicanos
of various age groups and occupations.
"We are formed together in unity-to serve, to observe, and
to protect all depressed people in any way possible.
We intend to serve in any way we can from education to com-
munity improvement. We will observe and be aware of all
problems that may arise. We are going to protect the rights
of the people and keep them informed of these rights.
It is time for the depressed people to become aware of the
oppressor and unite to better their own condition as well as
that of their neighbor; for united we can fight all racial op-
pressors.
For over 120 years the Chicano has suffered at the hands
of the anglo establishment. He is discriminated against in
schooling, housing, employment, and in every other phase of
life. Because of this situation, the Chicano has become the
lowest achiever of any minority group in the entire southwest.
Because these injustices have existed and the anglo estab-
lishment shows no sign of changing them, and because the cries
of individuals have gone unheard, a group of young Chicanos
have come together under the name of the Brown Berets to
demand an immediate end to the injustices committed against
their people.
The purpose of the Brown Berets is summed up in its motto -
'To serve, observe and protect. To Serve: the Chicano com-
munity in any way we possibly can; To Observe: all government
programs that have anything to do with the Chicano; and To
Protect: by any and all means necessary !' How far we have
to go depends on those in power.

14

B E R E T S

Accomplishments of the Brown Berets in Fresno, California:
*Protected a Chicano businessman from undue persecution.
*Informed people of their welfare rights.
*Assisted needy citizens with housing, food and clothing.
*Served as bodyguards to Chicanos of high position.
*Held a fund raising dance to help hungry families.
*Helped the families on Prospect Avenue repair their houses
and clean up their yards.
*Pushed for an extension of the Economic Opportunity Pro-
gram at Fresno State College.
*Supported the U.F.W.O.C. in its efforts to organize farm
workers.
*Implemented culture and history classes for Mexican
children.
*Made plans for a 'Breakfast for Children' program to be
started in the very near future.
The above list gives you an idea of the different aspects of
the Berets; it would be impossible to list all of the achieve-
ments of our organization.
Finally, so that there will be no misunderstanding, the Brown
Berets will exist until the anglo establishment recognizes
3rown and Black people as truly 'equal', with the same rights
as all American citizens.
VIVA LA CAUSA."

Coffee's
UNIVERSITY
SHOP

966 Fulton Mall


15

BILL EADS SHARP CARS
OPEN 7 DAYS A WEEK
-Bank Financing Available -
One Whole Block of Clean Used Cars
2259 S. Elm
Phone 237-0816 Fresno

WHIRLWIND
5 MINUTE
CAR WASH
FREE WASH WITH 15 GALS. OF GAS ANYTIME
225 North "H" St.

BOB'S
SUPER SHELL
SERVICE
Service Is Our Business
TUNE UP BRAKES
LUBRICATION
Auto Air Conditioning

Bobby Smallwood, Owner
James Walker, Mechanic

2410 S. Elm - On 41 Hiway
Fresno, California
Phone 233-1536

16

BEE photo

USC BOUND!

Charles Young, former Edison High School athelete who stands
6'4"and weights 217 pounds, will attend O.J. Simpson's alma
mater, the University of Southern California at Los Angeles.
Young, named the San Joaquin Valley's Player of the Year
in 1968, was a sensation recently in both the North-South
Shrine game in the Los Angeles Coliseum and the Central
California All-Stars football game in Fresno's Ratcliffe
Stadium.

17

BLACK STUDIES PROGRAM
By
Professor Richard Keyes

Many people view a black studies program
as a course in black history or a course on
black power. This view of the subject matter
of black studies is limited, erroneous, and
the one promoted by whites in describing
what black people want.
Black studies is a form of reference, a
perspective of the learning process, and
the content of learning. lt permeates every
field of study. Black people have decided
that we need black studies because white
studies (which is the total educational in-
stitution) has presented us with a distorted
conception of ourselves. Historically, we
have been presented as a body of people
thrust from slavery to sharecropping and
the welfare rolls. Sociologically, our communities have been depicted as
places where the population are social deviants "prostitutes," "junkies,"
"illegitimate children," etc.
This negative definition of ourselves has been transmitted for centuries,
forcing black people to believe that the only way that they could become
good was to become as like-white as possible. This was reflected in the
vast number of advertisements in "Negro" magazines for hair straighteners
and skin bleach. It was as if whites were the standards by which behavior
was judged. This was not simply an American phenomena, but a worldwide
phenomena. Franz Fanon, author of "The Wretched of the Earth, called it
the relationship between the "settler" and the "native," a paternal rela-
tionship. ln 1955 at Bandung, Indonesia, all of the world's nonwhite people
met and rejected the White man's definition of the "native." They vowed
to create new, more humane, societies than whites had created. In the United
States the black power movement began to address itself to the same kinds
of things. Black studies is an extension of that humanistic philosophy. It is
an attempt to deal with two major problems facing the black community.
The first of these is the dilemma of education versus identification.
Education has always been perceived by blacks as one of the tools that would
enable him to escape the ghetto, and all of the assaults of the society on the
Negro personality. Therefore, the very process of education destroyed the
ability of the individual to identify with the people from his community be-
cause in the educational process were values predicated upon the inherent
inferiority of the black man. Hence the process killed that part of the man
that would make him valuable to his community. After he was" educated"
he could no longer identify with the community and the community could
no longer identify with him.
Black studies programs are an attempt to teach the necessary skills, but
to place them in a context that reinforces the individual's positive identity
as a black person. We believe that there are programmatic inputs that will
enable us to achieve just that.
The second major problem within the educational system is the priorities
that it sets. The educational system, its physical facilities, its programs,
its goals and values are based on the assumption that its function is to
serve the needs of a small segment of the society. The very structure of
the college and university system is based on the idea that people who
come to college already have food, clothing and financial support, and
that the college system will provide sufficient social, psychological and
emotional reinforcement to enable the student to learn. In reality, however,

Continued page 30

18

MISS DOROTHY SMITH 1969-70 BLACK FESTIVAL QUEEN
HUNDREDS ATTEND
BLACK FESTIVAL

The third annual Black Cul-
tural Festival was held at
Edison High School during the
weekend of August 22, 23 and
24, 1969.
With close to a thousand West
Fresnans in attendance, the
three days of festivities in-
cluded - the selection of a
queen, Miss Dorothy Smith,
on Friday night; a parade
through the West Fresno com-
munity and the downtown area
on Saturday morning; and ex-
hibitions, black cultural films,
speakers, music from several
local groups throughout the
weekend. The annual treat of
free swimming, rides, and
food was a great attraction to
the youngsters.

The festival was coordinated
by the Black Association for
the Betterment of Youth (Say
B.A.B.Y.). Ray Johnson, pre-
sident of the organization, ex-
pressed his thanks "To the
many businesses, organiza-
tions and individuals who con-
tributed to the success of the
festival." The group has al-
ready started planning for next
year's "bigger and better" fes-
tival.
The weekend was a total suc-
cess. In spite of the hundreds
of youths involved, there were
no incidents or disturbances
and everyone attending, young
and old, had a beautiful time.

19

Foods

Recipe
of
the
Month

by Frank "Gil" Glasse

SKILLET DINNER

6 Ears of Corn
4 Fresh Tomatoes
2 Medium Onions
6 Pods of Okra, young and tender
1/2 Pound Ground Round
1 Green Pepper

Braise ground round, well-seasoned with salt and pepper. Cut corn
off cob; cut okra 1/2 inches; slice onions and green pepper; take core
out of tomatoes and slice.
Combine ingredients and cook in baking pan or skillet for 35 minutes
in 350⁰ oven.

* *

ALERT CLEANERS

1660 "A" Street - Ph. 268-2055
2109 So. Fig. - Ph. 268-3335
50 Fresno St. - Triangle
Fresno, California

20

EACH MONTH
OVER 5,000 HOMES
RECEIVE

THE
GRAPEVINE MAGAZINE

MAIL YOUR SUBSCRIPTION FORM IN TODAY!
Only $3.00 Per Year

SUBSCRIPTION FORM

Send me a 1 year subscription of the Grapevine Magazine
at the price of $3.00 per year.

Signature ------------------------------
Address --------------------------------
City -----------------------------------

□ Bill me later □ Payment enclosed
Mail To: GRAPEVINE MAGAZINE
1012 S. Trinity
Fresno, California

21

TEN OF FRESNO'S
BEST DRESSED MEN

THE FOLLOWING WELL GROOMED MEN WERE SELECTED BY
THE GRAPEVINE MAGAZINE AS TEN OF FRESNO'S BEST DRESSED.
JUDGING WAS BASED ON THEIR PUBLIC APPEARANCE AND
WARDROBE, EACH WILL RECEIVE AN AWARD FROM THE
GRAPEVINE HONORING HIS SELECTION.

EACH YEAR THEMAGAZINE WILL SELECT TEN MEN AND
WOMEN FOR THIS AWARD.

DR. WILLIE BROWN
OBSTETRICIAN

22

JESSE COOLEY, JR.
PROPRIETOR
FUNERAL CHAPEL

TOMMY BARFIELD
MEMBER OF REDEVELOPMENT AGENCY

23

WILLIAM GIVEN
PROPRIETOR
BARBER SHOP

BOBBY SMALLWOOD
PROPRIETOR
SERVICE STATION

24

BOBBY LOGAN
JAZZ MUSICIAN

LESLY H. KIMBER
PUBLISHER,
LOCAL NEWSPAPER

25

ROBERT ROBINSON
PROPRIETOR
BARBER SHOP

ROBERT AVERY
SCHOOL
TEACHER

FRANK REVIS

DEPUTY DIRECTOR
C.E.P.

GARNET L. "BILL" BILLINGS

FARM EQUIPMENT

WHOLESALE DISTRIBUTOR

2122 South "G" St. P. O. Box 3204 Fresno, Calif. 93766
Phones: 264-9813 & 264-0063

EMERGENCY AMBULANCE

Aspirator + Oxygen-Resuscitator Equipped

24-Hour Service -Two Way Radio Dispatched
AUTHORIZED MEDICARE TRANSPORTATION
Member of California Ambulance Association

MALE AND FEMALE ATTENDANTS

Serving Physicians - Clinics - Hospitals - Rest Homes

Mitchell Ambulance Service

237-4048 Fresno 896-0464 Selma

27

MOTOR VEHICLE LAWS

TRUE OR FALSE

Score: 10-Excellent 9-Good, 8-Fair, 7-Poor.

1. ____It is against the law to drive your car down a
sidewalk. (True or False)

2. ____A driver may be arrested for driving too slowly.
(True or False)

3. ____Parking lights cannot be used as driving lights
unless headlights are on. (True or False)

4. ____"Jaywalk" means to walk across the street
and only look one way. (True or False)

S. ____You may take your child or friend in the vehicle
with you and the examiner during the driving
test. (True or False)

6.____The ownership certificate is called a "pink
slip" and should never be kept in the vehicle.
(True or False)

7. ____In California you are permitted to display only
one license plate on· your vehicle. (True or
False)

8.____A person under 18 cannot be employed for the
purpose of driving a motor vehicle. (True or
False)

9.____"Hitchhike" means to ride in the back seat of a
car. (True or False)

10.___Driving a motor vehicle on public roadways in
California is a privilege, not a right. (True or
False)

ANSWERS

28

GRAPEVINE'S TOP 1O HITS

1. I CAN'T GET NEXT TO YOU . . . . . . . (TEMPTATIONS)
2. YOUR GOOD THING (ABOUT TO END) . . . . . (LOU RAWLS)
3. HOT FUN IN THE SUMMERTIME . . (SLY & FAMILY STONE)
4. RECONSIDER ME . . . . . . . . . . . . (JOHNNY ADAMS)
5. OH WHAT A NIGHT . . . . . . . . . . . . . . . (DELLS)
6. LOW DOWN POPCORN . . . . . . . . . . . (JAMES BROWN)
7. THAT'S THE WAY LOVE IS . . . . . . . . (MARVIN GAYE)
8. THESE ARE THE THINGS . . . . . . . . . (HOWARD TATE)
9. SHARE YOUR LOVE WITH ME . . . . . (ARETHA FRANKLIN)
10. SO l CAN LOVE YOU . . . . . . . . . . . (EMOTIONS)

* *

J & C

HOUSE OF RECORDS

Tops in the Latest Sounds


"TAPESVILLE"

LARGE SELECTION OF STEREO CARTRIDGES - 4 & 8 TRACK
RECORDINGS MADE FROM YOUR FAVORITE RECORDS

645 MONO STREET
PHONE 485-3221 FRESN0 , CALIFORNIA

29

POPULAR
LIQUOR STORE

DELICATESSEN
ICE
MAGAZINES

103 Whitesbridge Avenue
Fresno, California

OXFORD MOTORS

Volkswagen Specialists

229-8818 3953 N. Blackstone

POPE TIRE CO.
Kelly Springfield Tires
Recapping Our Specialty
Ph. 264-4767 1709 Broadway

For a Real Treat Stop at the MELL-O ICE CREAM STORE
Corner Fresno and "A" Streets

We Carry 25 Flavors of Ice Cream
BUY ONE OF OUR BANANA BOATS, THEY'RE GREAT!

West Fresno Floral
TODD SUGAI, Owner

Bus. 237-2189 1519 Kern St. Fresno, Calif. 93706


BLACK STUDIES continued

many blacks lack these basic supports and as previously mentioned, the
college itself provides an atmosphere where achievement is only possible
at the cost of shedding the social values and personality traits that enable
him to survive as a member of a minority group in a hostile society.
Therefore, a black studies program must be an approach to the education
of the minority student. For previously, education was available only to
the minority student with unusual talents or stamina or intellect, while it
fully encompassed the needs of the average white student. This then was
institutionalized rejection of the average minority student which meant
that the college system had no intention of educating them.
We need but look at expansive education facilities provided for areas such
as engineering and agriculture. These sectors of the college provide for
the needs of the business of the industrial m111tary sectors of our society.
We need but view the b11lions of dollars allotted to colleges for defense
research to know that these institutions - their very budgetary systems -
are supplying free expertise by training students to serve them. Tradi-
tionally, there have never been programs designed to assess the needs
of the black community and provide it with the kinds of talents that would
best serve it. Consequently, a segment of the black studies program must
begin within the black community to explore with the community those
areas of expertise that are needed, and then to train people at the college
level to meet the needs of the black community.
Lastly, black studies programs must be a bold approach to institutional
change so that it permeates every sector of the college system.

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